Text Link Advertising
ProSolutions Text Link Advertising program incorporates some of the most popular websites on the web. We have built some of the most effective relationships with the industry giants. These giants include Jupiter Media/Internet.com, Ientry, WebPronews, and over 10,000 other leading websites in many verticals
Advertising your website through links raises your natural search engine rankings by meeting the indexing demands of link relevancy and quality algorithms. These relevance algorithms “score” sites by topic or search relevancy based on previously indexed websites, similar in nature which link to you and your topic. By securing links on quality websites you are helping to ensure your website will be included in that search engine database and ranked accordingly.
It is a popularity contest similar to the presidensy, prom queen, and class president. The more votes you have the better off you will be. On the other side it is not just the amount, it is also the quality. A link from a dog kennel to you who is about family law, this is not a good link. It needs to be relevant content to relevant content.
Quality, Quality, Quality
All incoming links are not the same. A link from Yahoo is judged to be more authoritative than a link from a poorly linked website. A link from a website that has a high number of naturally occurring inbound links and is themed the same as your website is a high quality link.
The web is divided by “neighborhoods” relative to their theme as well as quality. Google makes reference to “bad neighborhoods” and it’s important to stay out of them. Free for all (FFA) link exchanges are an example of a low quality link neighborhood.
Google Page Rank
“PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."
Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.”